A sustainable event

As a testament to its focus on sustainability, Ducati is once again this year—for the fifth consecutive year—working toward certifying World Ducati Week as a sustainable event in accordance with the international ISO 20121 standard, demonstrating its commitment and growing focus on environmental, social, and economic sustainability.

Ducati, in the management of its activities and services, has always shown particular attention towards the environment and underlines its commitment to the rational use and optimisation of water and energy resources, as well as the production of waste. Ducati supports and encourages sustainability practices because it believes that they make a significant contribution to the company's success and safeguard its future development: this belief is an integral part of the strategy of Ducati and the VW Group.

Read Ducati's Environmental and Sustainable Development Policy to find out more. 

To meet this commitment, the Company has, among other things, adopted and implemented a Sustainable Event Management System according to ISO 20121, for which it obtained certification at WDW 2016, 2018, 2022, 2024 and 2026. This initiative allows Ducati to demonstrate how an event capable of bringing together tens of thousands of passionate Ducatisti from all over the world can also be an opportunity for balanced management from an economic, environmental and social point of view, thus becoming an example in the world of two-wheel.

To mark our centennial, we want to make sustainability an integral part of World Ducati Week by incorporating environmental, social, and economic responsibility into the event’s planning, in line with the principles of the ISO 20121 standard, to generate a positive impact on the local area and the global Ducati community. 

Once again this year, Ducati is working to obtain ISO 20121 certification for the event for the fifth consecutive year. 

To better understand the principles and sustainable development goals identified by Ducati, read the Sustainability Statement for WDW2026, where you’ll find all the initiatives we’ve developed to make the event sustainable.

Together for Sustainability

To meet our sustainability goals for WDW 2026, we have decided to take a series of concrete environmental, social and economic sustainability actions.

Supply chain

One of the most important stages in the life cycle of event planning and execution is the procurement of resources and raw materials.

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Driving Awareness

Sustainability also comes through driving knowledge and awareness.

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Food & Beverage

Sustainability can also be achieved at the dinner table. Indeed, not all foods have the same ecological footprint.

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Separate waste collection

One of the most significant environmental impacts of WDW and events more generally is undoubtedly the generation of waste.

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Climate Change

Climate change is increasing the frequency and intensity of heat waves, with potential effects on both the health and comfort of participants in outdoor events.

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On the track together. Sustainable every day.

The sustainability initiatives we’ll experience together during WDW2026 can continue even after the event. Through small, everyday actions, every Ducatista can help make a positive impact, both on and off the track.

In the flyer, you’ll find some best practices you can adopt at home as well.

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