Ducati Scrambler 10° Anniversario RIZOMA EDITION: Ducati celebrates ten years of Ducati Scrambler

• A limited-edition bike in 500 numbered units, designed in collaboration with Rizoma, to celebrate ten years of the new Ducati Scrambler
• A collectors’ Ducati Scrambler, which every detail contributes to creating an unmistakable bike enhanced by “Metal Rose” components

Sunnyvale, Calif., October 17, 2024—With a new episode of the 2025 Ducati World Première, Ducati unveils a Scrambler that celebrates the tenth anniversary of the Bologna-based company's post-heritage bike and the deep bond—almost a symbiosis—between each Ducati Scrambler and its owner. This model was created in collaboration with long-standing partner Rizoma, which, for the first time, has directly contributed to developing a production model.

A model limited to 500 units, the Scrambler 10° Anniversario Rizoma Edition is a true Ducati collector's item that pushes the Land of Joy's modern, stylistic, and inclusive vision even further. Elegant and sophisticated in its coloring enhanced by details in Metal Rose, this Ducati Scrambler serves as an actual work of art that anticipates the trends and lines of the future, becoming an extension of the rider in which style, innovation, and individuality come together.

Every detail studied by Rizoma for this Ducati Scrambler, starting from the Metal Rose finishing, is part of an overall vision in which the strength and importance of the accessories and individual chromatic details complete the bike's appearance. The concept of self-expression, which has always been a founding value of Ducati Scrambler, takes on a different meaning in the case of this Rizoma Edition, becoming an element that completes, communicates, and enhances the lifestyle of its owner.

The livery, defined by Rizoma in collaboration with the Centre Stile Ducati, is based on the chromatic balance of Stone White, black, and Metal Rose. The tank, engine, chassis components, and details such as the bar-end mirrors or the exhaust system express elegance thanks to the color black, which becomes a base, almost a background to highlight the details in Metal Rose – covers, footrests, windshield – and create a contrast with the Stone White of the tank cover and the sporty mudguard.

Andrea Ferraresi, Director of Strategy and Centro Stile Ducati, states, “Rizoma has succeeded in the difficult task of reinterpreting Scrambler while maintaining its essence unchanged. I was struck by the formal rigor, attention to detail, and cleanliness of the treatment, including the color, that Rizoma has incorporated in the concept that became this celebratory version of the tenth anniversary of Scrambler.”

Fabrizio Rigolio, Creative Director and founder of Rizoma, has introduced a new language to the world of motorcycles, where style and technology blend in a unique experience using a sartorial approach inspired by fashion.  The Scrambler Ducati 10° Anniversario Rizoma Edition embodies this vision, elevating the bike to a work of art that reflects the soul of the person who rides it. "This Scrambler is different from the others. It is dedicated to the 500 who dare, who see beyond, who want to leave an indelible mark."

Ducati Scrambler Next-Gen
The second-generation Ducati Scrambler, born in 2023, is a motorcycle capable of combining a contemporary and innovative Modern Classic look with technical content that sets the standards for the category. Essential, fun, light, and with a great personality, it is the perfect choice for those who want a motorcycle with a unique and recognizable style, dynamic, accessible, and safe for everyday use. It is a motorcycle designed for those seeking freedom and wanting to share their style and way of being with others.

The classic Ducati Scrambler styling cues – headlights, tank, the shape of the instrumentation – remain fixed points, refined in style, and with more up-to-date technical content, such as the 4.3” TFT dashboard. The 73 horsepower Desmodue twin-cylinder engine, enhanced by the new clutch and alternator covers, the belt covers, and the exhaust that leaves the engine completely exposed, is lighter and equipped with Ride-by-wire, quick-shifter, and Riding Modes to increase riding pleasure and safety at the same time.

United States pricing for the Ducati Scrambler 10° Anniversario Rizoma Edition is $15,000 and will arrive at dealers in July 2025.

The complete press kit for the new Ducati Scrambler generation, containing further information and all images, is available on Ducati Media House.

#DucatiScrambler #NextGenFreedom